No-problem-call-content-marketing PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on iTunes and Stitcher. Job Function Email List In this episode, Robert and I discuss why publishing agencies struggle with creative services business models. Job Function Email List We also explore the potential of print media to target teens and young adults, and provide our views on some new video research.
Our rants and raves cover books on America's "most dangerous merchants" and deconstruct definition-centered content debates. Job Function Email List then we close the show with a sample this week from Abbott Labs. Show of the week (Live recorded on March 13, 2017; Duration: 1:04:21) Download this week 's PNR This Old Marketing podcast. Job Function Email List If you enjoy our PNR podcast, we'd love it if you rate it, or post.
Robert argues that the problem is that publishers need to offer strategies as part of them. service - not just creative ones. Publishers need to Job Function Email List offer strategy as part of their service, not just creativity. Robert_rose This Job Function Email List OldMarketing Click To TweetTeenagers and teens are a print-hungry audience (20:21): In a Q&A interview posted on the Min magazine website, Bauer Media Group Editorial Director.